We have been following and promoting the amazing work of M4MM for years, and we are excited to see this new project by their founder!
MJBizCon, the world’s largest cannabis conference and exhibition, took place last week, from October 19-22. During the exhibition, stakeholders and industry participants were introduced to the latest black-owned and social equity-driven brand: Hemp black Buddha (BBC). The brainchild of the BBC is Rose McCarthy, founder/CEO of Minorities for Medical Marijuana (M4MM). For the past five years, Rose has been leading the largest cannabis advocacy nonprofit. M4MM Serves communities of color as it relates to social justice, social justice, health equity, and public policy.
Recently diagnosed with a traumatic brain injury after a horrific car crash, Roz has incorporated Cannabidiol (CBD), as well as Tetrahydrocannabinol (THC) flower into her healing system. The debilitating effects of concussion and dermatosis prompted the caregiver and therapists to incorporate Buddhist health and healing practices, such as hymns and mantras, into their wellness recovery plan. These positive results led to the birth of the black Buddha cannabis.
Black Buddha Cannabis is a socially egalitarian driven brand created to make life easier for novice cannabis users who are testing and/or incorporating cannabis for the first time as part of their wellness routine.
Getting to know how marijuana affects your health system and interacts with your body can be a little tricky. Roz remembers, “When I walk into the dispensary, I’m overwhelmed with all the choices and choices of the product. I’m not there to rise, I just want to feel better.” The different types of flowers (indica, sativa or hybrid) and individual strain effects, as well as factors such as percentages of THC vs. CBD vs. Terpene profile, can be overwhelming. Rose credits her reason for creating a brand like this to make the buying experience less complicated.
BBC is a lifestyle brand that is about becoming enlightened rather than high. Consumers will have four different combinations of profiles to choose from to meet their personal or healthcare needs by selecting products based on how they feel versus how high they want it to be. The profile mix options are: Creativity, Enlightenment, Wellness, and Zen. The first product will be prepackaged peppers, affectionately called “One Hitter Quitter” (OHQ). The chili is pre-packed with 0.05g of the selected profile blend and will be sold in a pack of three. OHQs provide a quick, easy and separate way to consume cannabis on the go. The BBC’s growing portfolio will include Mix-n-Sip’s, tea bags and roll-on options for topical pain relief in the future. Currently, Roz and her team are in negotiations with five vertically integrated operators in Michigan, Massachusetts, Nevada, Ohio and California, all of whom are excited to bring its product to their respective markets.
The products are expected to be in stores by January 2022. A portion of the sales revenue will support M4MM products clean slate project write-off programme.
News originally from EINPresswire.co