Detroit Those in the know might say the marijuana scene at the electronic music festival is damp.
In addition to the performers and tech enthusiasts at the event, who came back this weekend After the COVID-19 pandemic silenced it for two years, the cannabis industry is also beginning to decline.
The marijuana-related business has been highly visible in the international celebration of dance music in a sign of the drug’s growing mainstream acceptance.
The first, Troy-based JARS Cannabis, is the first cannabis retailer to sponsor the event.
JARS has 14 dispensaries in Metro Detroit and four in Arizona. Their space at the Movement Festival included adults coloring under a canopy, temporary tattoos, and an “Instagram-friendly” area designed by artist Kylie Haight.
The festival, which has had five stages for performers in the past, added the sixth stage – the Detroit theater provided by JARS – to this year’s event and featured artists from Detroit. It also sponsored the official opening ceremony of the festival on Friday and the official closing ceremony on Sunday.
Other cannabis companies that have sponsored this year’s techno music festival include Weedmaps, Breeze Dispensary, and Ooze.
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