Chicago (CBS) Historic moment for the recreational marijuana industry here in Illinois: This weekend, the first state-owned cannabis company was officially launched.
Morning Insider Lauren Victory introduces us to the famous musician behind the brand and shares how he gives back.
Vic Mensa He grew up in Hyde Park. Chicago is in his blood, in his music and now in his business affairs. The artist goes “93 Boys” End of this week. It is a cannabis company that produces pre-rolls using flowers grown here in Illinois.
CBS 2 asked Mensa what he’s most excited about.
“Being able to represent my people in this space,” he said. “I think it’s absolutely essential for my community to get involved and not just a seat at the table but a piece of the cake and like actual representation.”
Mensa is both proud and disappointed to bill his brand as the first black-owned cannabis company in Illinois.
“It’s definitely a mix of feelings because I’m excited and you know, happy to step into this role,” he said, adding, “It’s an absolute farce that this industry exists and that there is a multi-billion dollar industry that exists nationally. 4% of black ownership locally in Illinois is zero.”
He wants to make a mark on the industry by making a difference. So you share Mensa with Semicolon Library on The Division and pledged to donate some of the profits from Boise 93 to provide books to people in prison.
“I have just found and personally seen that a suitable book can provide mental freedom to a person whose body is practically enslaved,” said Mensa, who has been donating books to prisoners for several years.
As he said, “parts of every puff” will go back to society.
Following this week’s launch, 93 Boyz products will be available at approximately 25 dispensaries across the state.